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Charles Bennett interviews Lynn Hunsaker on creating alignment for CX success
Charles Bennett talks to ClearAction Continuum founder Lynn Hunsaker, a discussion which starts with a recognition that the majority of customer experience transformation efforts have not delivered against the expectations or the benefits reaped by successful customer-centric businesses.
Lynn describes the importance of breaking down organisational silos to create aligned executive sponsorship and provides advice and guidance on how to make that happen.
Enjoy.