CXSA CX Foundation Certification Programme

OVERVIEW

A 1-day face-to-face programme designed to introduce participants to the critical components for building a customer-centric company so that change thinking and approaches to apply customer-centricity are understood.

Participants also create their development roadmap to navigate their CX career aspirations.

WHO IS THIS FOR?

Staff without prior knowledge and/or experience in Customer Experience. This programme is designed to build an understanding of the fundamentals of Customer Experience and apply basic techniques.

FUNDAMENTALS: WHAT WILL YOU LEARN?

• Foundation Principles: definitions and impact
• The 12 competencies to build a customer-centric company
• Understanding and application of existing tools and new next practice techniques
• Core principles of customer research, insights and journey mapping
• How to deliver business impact with supporting case studies

WHAT YOU CAN DO NEXT

• Become a Certified CXSA Customer Experience Practitioner
• Deepen specific skills with one of our Signature Programmes